Skincare is Mandatory; Make-up is Optional!

As we begin to thaw and bring in a warmer season, skincare becomes foremost on our minds.  Frankly, skincare for men and women is essential all year long.  Living in Florida, Arizona and now California, has taught me the importance of skin care; however, starting early will contribute greatly to a youthful appearance later on.

Of importance is the rise of skin cancer in America and elsewhere.  As a teenager and college student, you may have spent hours in the sun for the most gorgeous tan on campus.  I did and now I am seeing the age spots appear more and more each day on my face, arms, and hands.  So with this in mind consider using SUNBLOCK and a hat daily.  Also consider a good pair of sunglasses.  These actions will make your skin care regime easier and keep the aging process at bay.

Skin care is essential, makeup is optional; however, in business a little color may be necessary.  But remember make up is meant to enhance not cover up.  Here are some skincare tips that will help you put your best face forward.

  • Get in the habit of cleansing, toning, and moisturizing your skin.  Men have the routine in place when they start shaving but they need moisturizers too.
  • Avoid soap on your face.  Soap is primarily made from animal fat.  Not a pleasing thought when it comes to washing your face with it.  Consider cleansers that are appropriate for your skin type.  If you have oily skin that is prone to acne consider a cleanser with salicylic acid.
  • Toners are used to rid the skin of any additional dirt, close the pores and balance the PH in the skin.  Witch hazel is a good one to use as well as others out on the market.  Avoid using straight alcohol since it is very drying.
  • Select a moisturizer for your skin type.  Also select an eye cream that works with your skin.  Regular moisturizers are too heavy for the delicate eye area so a separate cream is needed.
  • If you are unaware of your skin type you may consider the expertise of a dermatologist or esthetician .  If you have large pores, find that you break out often and have a constant shine on your face, you might be on the oily side.  If you face hurts after you wash it, it is probably dry.
  • Consider revamping your skin care regime as you age because change happens.  As we age, we lose moisture in our skin.  Those who began with normal to dry complexions may find, as they mature, that the skin becomes taut and overly dry.  Facial lines are much more apparent when the skin is dry.
  • If you wear make-up be sure to take it off before you sleep.  To protect the eyes and allow the skin to breathe cleanse and moisturize the skin before taking your beauty rest.  You’ll be glad you did!

Tags: , , , , , , , , ,

About vseitz

Marketing Professor at California State University, San Bernardino and author of "I Don't Wear A Suit."

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: